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Has The Market Bottomed Out?
By Darryl Turner, CEO
Buy Low-Sell High!
We have been taught this
for years and business people like Donald Trump, Robert Kiyosaki and
many others have become masters at speculation.
In our industry we are
either continually asking or being asked how much lower values are going to
go before the road to recovery begins. As a matter of fact, I am
humored by those who think there is a magic formula, a scientific equation
or even a good way of guessing when the market will begin its upswing.
Please understand this
one thing…There Is No Crystal Ball. As a matter of fact, since there
is no crystal ball, there is also absolutely no way of speculating that we
are at the bottom or not. When the media announces things like “we
are not at the bottom” or “we have another year of this”, please understand
that there is no way of knowing this.
Here is what we all must
realize. There is only one way to know that it was the bottom. By
simply “missing it” or when it is now behind us.
Let me state one simple
fact. When America
believes we are at the bottom, we will at that very moment be at the
bottom. Because when America
believes we are at the bottom and this is the best deal they will receive,
they will act. Actions create demand and demand creates an upturn in
the industry.
As long as we pay closer
attention to the media than we do our own common sense, we will not be at
the bottom. The media preaches that we are not at the bottom and when
we listen, we confirm that. We keep waiting and that keeps the
perpetuation of the downturn in motion.
I recently heard of a
Realty office that had a big sign on the front of the building that simply
said, “Smart People Are Buying Real Estate Now”. That pretty much
says it all.
Here is a great question
for any potential buyer out there. Would you rather buy now and have
prices go down another 5% before beginning to recover or wait and buy when
you have missed the bottom and prices are already on their way back up?
We must understand that
the moment we feel we are at the bottom, we will be. When investors think
the best deals are now, they will be. However, when we listen to
those who keep stating that we are not there yet and believe them, we will
make them right.
Action fixes
everything. So, if you have buyers who still feel like the market has
lower to go, have them tell you how much lower they think it will go and
then “Write An Offer” using that number.
Don’t wait another
minute. Action creates demand and demand creates the upturn we are
all waiting for. It will not be magic but action that begins the
recovery.
Take action before the
end of this day!
Darryl
For more information on The Darryl Turner Companies and Title Solutions Group, contact us at 800-551-2946 ext. 206 or visit us online at www.TitleSolutionsGroup.com
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